As a secondary school administrator, I've been involved in dealing with a fair share of social media issues (Facebook, Twitter) that have caused concern and consumed a considerable amount of time. The problems associated with social media are well documented.
However, recently we have started to engage the Pacer Community (students, parents, teachers, and the public) through social media and I'm encouraged by the potential of meeting our school community "where it's at."
Last week DSS held its annual Grad Talent Show and while we were all impressed with the talent of the performers and the enthusiasm of the audience, we were also impressed (and pleasantly surprised) by the community engagement and the outpouring of encouragement and support via social media before, during, and particularly after the show.
Social Media is allowing our community to connect like never before. Students, teachers, parents and the greater community are supporting, celebrating, and collaborating in ways that were not possible in the past. According to one student, "It is really cool to see students and parents sharing positive comments, encouraging each other, and "liking" the images from the talent show posted on Facebook. The responses were great for morale. I think it brings us closer together."